Siemens VAI is on the lookout for quite a number of the best employees. For this purpose, the motto within the scope of a marketing campaign concept, which has been created by the S’P’S Marketing advertising agency, is: "Career has a name – what’s yours?" A part of the integrated communication concept is also an extensive career portal, in which the information structure, the development of the group CI and also the entire technical realisation has been created by HR project tried and tested Netural. After only 1 ½ months, the career website recorded almost 16 000 website visitors, to which the selective activation of the relevant online platforms, such as university intranet, has contributed. The online quiz, which was developed in cooperation with S’P’S Marketing, was a real launch highlight, and the lucky lady winner will come to visit the plant in Shanghai in October, together with her partner.

Realised: 2008