Swarovski Kristallwelten Website Relaunch

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Generously extended to 18.5 acres, the spectacularly improved Crystal Worlds opened in Spring 2015 in Wattens, Tyrol, Austria. Netural´s contribution to the next level of marvels is a perfect, up-to-date Web presence, optimised for all devices and offering all information and inspirations required to draw potential visitors.


The new Web site reflects the extended show. Around the Crystal World with it´s five entirely redesigned, astonishing Chambers of Wonder, the extensively renovated Giant´s Garden invites visitors to enjoy unique art installations and visit the Playtower with a fantastic play- and climbing ground for visiting children. Additional room was given to the two Crystal World Stores in Vienna and Innsbruck, smoothly integrating their outstanding properties into the site´s structure. The site´s technology is latest state-of-the-art, with responsive design to suit all mobile screens and communicating generosity with huge photos and reader-friendly typography. The very smart search word optimization works by citing authentic visitor comments and the embedded shop with ticketing for all devices is a first for the Crystal World web..

A Web presence with strong focus on conversion and multi-device performance. With all the visual elegance to suit this marvelous theme park.




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